Branded Expressions

The Rise of Retail-Quality Corporate Merch

Aug 25

Remember when corporate merch meant a basic T-shirt, a plastic water bottle, or a pen that vanished after a week? Those days are almost over. Now, employees, customers, and event guests expect mo...

Cotton vs. Performance Fabric: Which Is Better for Corporate Merch?

Jul 20

You've chosen branded apparel for your next company event, employee gift, onboarding kit, or trade show. Now comes an important decision: should you choose cotton or performance fabric? Both are p...

Put Safety First with OSHA and ANSI Compliant Promos That Perform

Jun 1

Are you confident that the safety products you are giving your team are actually compliant? It is a common challenge. You want to promote safety on-site. You want to provide useful gear. You also ...

5 New Ideas for Construction Promo Campaigns

Jun 7, 2024

Promotional products are undoubtedly an important part of a marketing campaign, but adding a logo to a product that will keep workers safe becomes incredibly invaluable. When you're working hard on...

Cultivating Local Commerce: Farmer’s Market Promo

May 24, 2024

There's nothing like stepping foot on a crisp, open field on a Saturday morning with a tote in hand, searching for the latest in local commodities. Farmers' markets are vibrant hubs of local commer...

5 Casino Products That Will Up the Ante!

Jul 21, 2023

Casinos are synonymous with excitement, luxury, and the thrill of gambling. Regarding promotional products for a casino night, you want to capture that same energy and leave a lasting impression on...

Bursting with Vibrance!

Jul 7, 2023

Regarding promotional merchandise, nothing grabs attention quite like vibrant colors. Colorful apparel items make a bold fashion statement and serve as powerful marketing tools for your brand. Whet...

The Best in Athlesiure

Jun 23, 2023

Athleisure is a versatile clothing style that combines athletic apparel with fashionable leisurewear elements. It encompasses a wide range of items, including leggings, joggers, sweatshirts, hoodie...

Top 5 Promotional Product Ideas for the Construction Industry

Jun 9, 2023

The construction industry purchases millions of promotional items and giveaways every year. From carpenters to electricians and every other business involved in construction, it's a competitive in...

8 Promotional Product Ideas for Students of All Ages

Apr 21, 2023

Whether it's a Big 12 university or an elementary school, people love to show off their school spirit! So, we chose eight promotional products that are perfect for both students and teachers of all...

Terrific Shirt Promos!

Apr 1, 2023

Shirts are one of the hottest promotional products on the market. How can you personalize this fashion staple and make your mark in your industry? Look no further, for we have five promotional shir...

Never Get Cold with These 5 Unique Sweatshirts

Mar 17, 2023

A cozy sweatshirt is perfect for those cold office days or a trip to the mountains. Since athleisure is all the rage nowadays, take part in this trend with a warm sweatshirt. Here are a few option...

Check Up On Your Hospital Essentials: 6 Promo Products For Hospitals

Mar 3, 2023

Hospitals are an essential part of our communities! From providing emergency services to someone who isn't feeling well or injured to providing services such as nutrition education, researching ill...

5 Unique Products for Healthcare

Feb 17, 2023

When you think about creating a fundraiser or give-back event involving healthcare, what kind of promo items come to mind? Today, I've found five unique healthcare promo products that are sure to p...

Encore-Worthy Promo products

Sep 16, 2022

Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate th...

Tried and True: Classic Promotional Products

Jan 7, 2022

There are some things out there that are just undisputed classics - and when you think of a classic, what goes to your mind? Maybe it's a classic car like a 1950s era Cadillac, or perhaps it's a mo...

Case Study: Put That on Your Calendar!

Dec 21, 2021

Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...

Case Study: Take a Map!

Dec 7, 2021

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

How to Choose Uniforms the Whole Team Will Love

Nov 12, 2021

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...

Trending Fall and Winter Apparel

Oct 3, 2021

Seasons are changing, and it's time to pack away your tank tops and shorts and bring the sweaters, boots, and scarves out of storage. Wardrobes need a little refreshing to match the new colder weat...

Mask Mania!

Sep 19, 2021

It's safe to say that the humble face mask is one of 2020's most popular products, and it isn't difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Control and Preven...

Case Study: A Golfer Giveaway

Sep 5, 2021

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Pr...

7 Ways to Take Advantage of Your Lunch Break

Aug 21, 2021

Taking a lunch break is important. It's a time when you can step away from your computer and have a little "me" time. Your lunch break should be a time when you can unplug and stop thinking about w...

Case Study: Masks and Casks

Aug 7, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks impr...

12 Promotional Products for Safe Travels

Jul 24, 2021

Whether you're traveling by plane or by car, it's important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is beginning ...

Case Study: Time for a Rebrand

Jul 10, 2021

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

Case Study: Practice Putting

Jun 25, 2021

2 Ball Pillow Pack - Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio and prac...

Case Study: Promo'd to a Tee

Jun 11, 2021

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual "give back" day where employee groups volunteered in their communities. The compan...

5 Men's Wearable Promotional Products for the Office and Beyond

May 28, 2021

It's fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casual ...

Product Safety: What You Need to Know

May 13, 2021

No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...

What Makes Gen Z Tick?

Apr 29, 2021

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

6 Books That Every Business Owner Should Read

Apr 15, 2021

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

6 Tips on Professionally Reaching New Heights in 2020

Apr 1, 2021

Can you believe 2020 is here? We can't either! With the new decade beginning, it's important to take baby steps that will eventually help you reach your professional goals this year. Whether you ho...

Case Study: Staying Safe for Back-to-School

Mar 18, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...

Case Study: A Race to Remember

Mar 3, 2021

Item: Sport Bottle with Metallic Ring - 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an initi...

Case Study: It’s a Date!

Feb 17, 2021

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...

5 Promo Products to Make Your Office Safer for Employees

Feb 3, 2021

As business' doors open back up and employees step into the office, it's essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that has 3 em...

Case Study: The Write Way

Jan 20, 2021

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of ...

Case Study: Sharper Students

Jan 5, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

5 Out of the Box Promotional Products We Love…and You Will Too!

Dec 22, 2020

We've all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here's a little extra cup ...

Graphic Design Terms Everyone Should Know

Nov 24, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Case Study: A StuPENdous Promotion

Nov 9, 2020

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

Case Study: Yes, We Can!

Oct 26, 2020

Description: Kan-Tastic Industry: Food Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at...

8 Fall Promo Products

Oct 12, 2020

As the weather cools down, we're having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are plenty...

Case Study: Info in a Flash

Sep 28, 2020

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...

How to Reduce Stress on the Job

Sep 14, 2020

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 bi...

Case Study: Good Deeds for Kids in Need

Aug 31, 2020

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...

Case Study: Life of the Mardi

Aug 16, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Aug 2, 2020

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...

Case Study: A Not-So-Silly Idea

Jul 19, 2020

An insurance company signed up to be the "hydration" sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-filled even...

Case Study: The Big Picture

Jul 5, 2020

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

Why You Should Buy USA-Made

Jun 21, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

Lanyards: Everything You Need to Know

Jun 6, 2020

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

Your Guide to Promotional Shirts

May 23, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Case Study: The Weather is Snow Joke

May 9, 2020

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...

Case Study: Zip It Up

Apr 25, 2020

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...

How Promo Products Can Make a Lasting Impression

Apr 10, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

Case Study: Success on Campus

Mar 27, 2020

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Branding 101: Let’s Talk Logos

Mar 13, 2020

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Case Study: This Promotional Product is in the Bag

Feb 28, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Your Guide to Promo Hats

Feb 13, 2020

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

How to Work Smarter, Not Harder

Jan 30, 2020

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

Case Study: Improve Sales and Traffic

Jan 16, 2020

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

The Secrets to Attracting Ideal Customers

Jan 2, 2020

You put together the business plan, signed the lease, designed an informative website and...*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting your id...

Case Study: Resort Incentive Yields Oceans of Opportunity

Dec 19, 2019

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

5 Simple Tips to Organize and Run Effective Meetings

Dec 4, 2019

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

6 Snap-Worthy Products for Every Photographer

Nov 20, 2019

Do you know what bokeh means? Aperture? That's ok if you don't, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of their lunc...

7 Sources to Boost Your Creativity

Nov 6, 2019

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to g...

Case Study: This Event Needs More Cowbell

Oct 23, 2019

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their r...

6 Helpful Tips to Address Unhappy Customers

Oct 9, 2019

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

How Promo Products Can Tell Your Brand's Story

Sep 25, 2019

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

5 Ways to Boost Employee Morale

Sep 10, 2019

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

Case Study: Spec-Tacular Promotions

Aug 27, 2019

Description: CUSTOM Malibu Sunglasses Industry: Food Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event that...

Case Study: A Picture is Worth...a Nice Donation

Aug 13, 2019

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

Game On: 10 Promo Product Games We Love!

Jul 30, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss...

Advice for Getting the Most Out of a Business Trip

Jul 16, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

Graphic Design Terms Everyone Should Know

Jul 2, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

6 Promotional Products That Put Safety First

Jun 18, 2019

Whether it's on a construction site, warehouse, or a laboratory, it's always important to help your workers stay safe. Encourage your employees to make safe choices all year long with these safety-...

6 Things You're Missing out on by Not Using Promotional Products

Jun 3, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

How to Juggle Work and Life Balance Like a Boss

May 20, 2019

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

9 Useful Apps for Sales & Marketing Professionals

May 6, 2019

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

Case Study: Happy to Hang Around

Apr 22, 2019

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...

Case Study: Charity Fundraiser

Apr 8, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

Why You Should Be Having More Fun at Work

Mar 25, 2019

In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...

5 Apps to Take the Grunt Work out of Spring Cleaning

Mar 10, 2019

Spring is here and that means it's time for spring cleaning. Now is when you should be purging all the junk that has accumulated over the winter, and organize your life so you can have a relaxing s...

How to Manage the Workload of a Leader

Feb 24, 2019

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

Your Brand Is Your Business - Market It!

Feb 10, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Case Study: Recycle, Reuse, Read a Book!

Jan 27, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

6 Ways to Get More Done Every Day

Jan 13, 2019

From the moment you get to work in the morning, you're probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We're all lo...

11 Promo Products for an Active Lifestyle

Dec 29, 2018

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports...

5 Office Toys That Will Bring Your Brand Joy

Dec 15, 2018

Look around your office and you will probably find that your coworkers' desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to stay ...

4 Steps to #Winning Social Media

Dec 1, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

Appreciation Gift

Nov 17, 2018

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

4 Ways to Improve Communication

Nov 3, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

How One Hour Can Determine Your Success

Oct 20, 2018

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

The Best Promotional Products for Sports Fanatics

Oct 6, 2018

With football season right around the corner, people are gearing up to support their favorite teams. Whether they're grilling hot dogs at a tailgate or cheering in the stands, fans love wearing al...

7 Promo Products That Will Get the Party Started

Sep 22, 2018

Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party...

Celebrate Milestones

Sep 7, 2018

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

30 Quotes That Will Motivate You to Succeed

Aug 24, 2018

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...

Why You Need Promotional Products

Aug 10, 2018

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old - promotional products. Studies show promotional products were ranked as the highest advertisi...

What Millennials Want (And How to Work With Them)

Jul 27, 2018

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

7 Ways to Instantly Make Your Website More User-Friendly

Jul 13, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

Top 10 Promotional Product Ideas for the Construction Industry

Jun 29, 2018

Whether you're working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional product...

Boost Branding

Jun 15, 2018

A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year...

5 Fail-Proof Ideas for Your Business Instagram

Jun 1, 2018

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

5 Invaluable Marketing Books to Help Grow Your Brand

May 17, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

3 Things Every Busy Professional Needs

May 17, 2018

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

Branding 101: What Makes a Brand Powerful

May 17, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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